Yet another Star article – this one focused on the global financial and economic implications of technology penetration in new markets. It’s a positive message, citing technology as a dominant force in driving economic recovery.

The new markets are not entirely as surprise (save, one: Brazil) and they are importing ICT at a tremendous rate. The OECD Technology Outlook 2008 (highlights report) notes “Non-OECD economies make up over 20% of the global ICT market, with ICT spending in Brazil, China, India, Indonesia and Russia all growing in 2003-07 at more than 20% annually in current terms.” Government efforts to increase Internet and wireless connectivity in these countries are driving this trend. And that’s good news for goods-producing high tech firms.

I only see one looming caveat: “Around 50% of ICT goods production now comes from non-OECD countries, and these countries, notably China and India, are increasingly the home of top ICT firms.” (ibid.) Once the recession is over and consumer demand for inexpensive goods from China and India increases again… . Let’s just say NOW is a good time to work on customer relationship, new deals and retention.

As with most things, however, I’m inclined to look at the whole thing as positive. The opportunity for service-delivering high tech firms will increase as world markets grow. Goods-producers like RIM will have new markets to tap. Talent from overseas will be available to local companies. It’s all very exciting and good news. If, as the author predicts, a “technology boom” is expected through 2020, I think we – as a tech-focused Region who has not felt the impact of the recession to the extent other sectors and geographic areas have – will have a head start in capitalizing on the next tech markets.

- Iain